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Economic Signals: Prize Promotions, Anonymous Giving, and Political Advertisements  eBooks & eLearning

Posted by AvaxGenius at March 31, 2018
Economic Signals: Prize Promotions, Anonymous Giving, and Political Advertisements

Economic Signals: Prize Promotions, Anonymous Giving, and Political Advertisements By Masaoki Tamura
English | PDF,EPUB | 2018 | 57 Pages | ISBN : 981108937X | 1.87 MB

This Brief sheds new light on three specific aspects of economic behavior – companies offering prize promotions, individuals making anonymous donations, and politicians creating political advertisements. These are considered signals that firms send to consumers, donors send to others, and politicians send to voters, respectively. The author shows why firms, donors, and politicians employ these behaviors, and what their social consequences are from an economic theory perspective.

Arnon Media Marketing Branding and Advertisements Review - March 01, 2018  Newspapers

Posted by Pulitzer at March 15, 2018
Arnon Media Marketing Branding and Advertisements Review - March 01, 2018

Arnon Media Marketing Branding and Advertisements Review - March 01, 2018
English | 48 pages | True PDF | 15.4 MB
Arnon Media Marketing Branding and Advertisements Review - January 01, 2018

Arnon Media Marketing Branding and Advertisements Review - January 01, 2018
English | 44 pages | True PDF | 12.8 MB

Graphic design: Designing 4 Advertisements in a series!  eBooks & eLearning

Posted by naag at Jan. 12, 2018
Graphic design: Designing 4 Advertisements in a series!

Graphic design: Designing 4 Advertisements in a series!
MP4 | Video: AVC 1280x720 | Audio: AAC 44KHz 2ch | Duration: 1 Hours | Lec: 8 | 191 MB
Genre: eLearning | Language: English

Graphic Design course, designing 4 full page AdverArt pieces using Adobe Photoshop and Adobe Illustrator. Professional.
Arnon Media Marketing Branding and Advertisements Review - December 01, 2017

Arnon Media Marketing Branding and Advertisements Review - December 01, 2017
English | 56 pages | True PDF | 9.4 MB
Arnon Media Marketing Branding and Advertisements Review - October 01, 2017

Arnon Media Marketing Branding and Advertisements Review - October 01, 2017
English | 52 pages | True PDF | 9.0 MB
Arnon Media Marketing Branding and Advertisements Review - August 01, 2017

Arnon Media Marketing Branding and Advertisements Review - August 01, 2017
English | 52 pages | True PDF | 6.3 MB

Producing Music for Advertisements  eBooks & eLearning

Posted by Landau17 at Oct. 10, 2017
Producing Music for Advertisements

Producing Music for Advertisements
MP4 | Video: 720p | Duration: 2:01:19 | English | Subtitles: VTT | 671.3 MB
Critical Discourse Analysis of Chinese Advertisement: Case Studies of Household Appliance Advertisements from 1981 to 1996

Critical Discourse Analysis of Chinese Advertisement: Case Studies of Household Appliance Advertisements from 1981 to 1996 by Chong Wang
English | 20 July 2017 | ISBN: 9811046204 | 296 Pages | PDF | 3.72 MB

This book reflects the chronological changes in Chinese cultural values, social relations, economy and politics by critically analyzing the Chinese advertising discourse. The work is based on research into the ideological values portrayed in Chinese household appliance advertisements in the 1980s – 1990s.
Advertising Language: A Pragmatic Approach to Advertisements in Britain and Japan 1st Edition

Advertising Language: A Pragmatic Approach to Advertisements in Britain and Japan by Keiko Tanaka
English | May 5, 1994 | ISBN: 0415076471 | 168 Pages | PDF | 2 MB

Keiko Tanaka offers an analysis of the linguistic devices that are used in advertisements, looking at the strategems which advertisers employ to gain and retain the attention of their audience. Using relevance theory as a framework, she sets out its key aspects and applies them to the language of written advertising in Britain and Japan.