For undergraduate business communication courses. Learn Business Communication Skills by Example. Students need to have excellent, effective, and practical business communication skills in order to succeed in today's business world. Excellence in Business Communicationdelivers an abundance of the most realistic model documents and tools, helping students learn business communication skills by example. Technology, globalization, and other forces have dramatically changed the practice of business communication in recent years.
This is part of a series of books, each with an accompanying cassette (available separately), which gives training in key business communication skills. Emphasis is placed on building awareness of language appropriateness and fluency in typical business interactions. The course systematically presents and practises language for arriving in a foreign country, making and furthering business contacts and entertaining. It also gives cultural tips. The listening material includes a range of British, American and non-native speakers to reflect English usage in the business world. (Models given are in British/American English).