David Brock, "Aftersales Management: Creating a Successful Aftersales Strategy to Reduce Costs, Improve Customer Service and Increase Sales"
2009 | ISBN: 0749456418 | 224 pages | PDF | 1,6 MB
Every year large sums of money are wasted by the retail industry on badly managed after sales processes. What happens if problems occur after a sale has taken place? How are they dealt with? What processes can be implemented to make sure that they are dealt with more cost effectively, while also improving customer service and increasing sales?